Custom iOS Game
A customise MERCK iOS GAME at their booth builds an experience that drives engagement on its own, which in turn creating chirality through word-of-mouth.
This interactive application on iOS enables Merck to maximise their reach, stand out in trade shows, conventions and ultimately grow their businesses.
Instamedia designed a simple and direct comprehensive user interface in iOS to illustrate MERCK products come to life.
A mini game was also added to focus on building an appealing experience and drive engagement with the brands in shortest possible time during an event.