Instamedia is a Malaysia Digital (MD) status company that has delivered more than 6,000 activations since 2012 for names like Nike, Toyota, YSL and Maybank. We're hiring a Creative Strategist to help us win pitches and decide what we build next. Half our pitches come through agencies with a brief already in hand; the other half come straight from brands looking to us for the idea. You'll always know what's trending, know when to support and when to lead, and turn what you learn from every pitch into new directions for our products and marketing.
Key Responsibilities:
Agency Pitches
- Turn the agency's concept into interactive executions, with visuals, guest flow and tech specs, ready to drop into their deck
- Prepare white-label or co-branded proposal materials when the agency presents under its own name
- Build and maintain a modular pitch kit of visuals, specs and case studies for each solution, so we can turn agency requests around fast
Direct Client Pitches
- Build the concept from the brand's objective, from big idea and guest journey to pitch deck
- Develop themes, taglines and storylines, and join client pitches with our Business Development team
- Build success measures into every concept, linked to post-event reporting through IMX PULSE™
- Brief our design, tech and ops teams with a clear creative direction, and check the final build stays true to the concept
Innovation & New Direction
- Stay ahead of trends in culture, social media, design and technology, and share a regular trend brief with the team
- Track industry and competitor activations, locally and abroad
- Spot patterns across pitches, wins, losses and recurring briefs to show where client demand is heading
- Propose what we should develop next, from new interactive experiences to new packages, and make the case to leadership
- Work with our marketing team to shape how new solutions are positioned and launched
Requirements:
- At least 3 years in a creative, strategy or concept role at an event, experiential, advertising or creative agency
- Always on-trend: a sharp, instinctive feel for what's rising in culture, social media, design and tech, and how brands can use it before it peaks
- Understands how agencies work, ideally from time on the agency side, and knows when to lead an idea and when to support one
- A portfolio of concepts, campaigns or pitch decks you can walk us through
- Able to visualise ideas quickly with mock-ups, layouts or AI-generated visuals in Figma, Canva, Adobe or similar
- Strong storytelling and copywriting, turning a brief into a clear, persuasive narrative
- Commercial thinking: you can connect a creative idea to a client's business goal, and a new product idea to what clients will pay for
- Bonus: Experience with interactive tech, AR or VR activations, or product and innovation work
Why Join Us:
- Build your career at a Malaysia Digital (MD) status company, recognised by MDEC
- Pitch ideas to major brands and agencies, and see them built and played at live events
- Shape what Instamedia builds next, with direct access to leadership
- Work with an in-house creative, tech and ops team that can build almost anything you imagine