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Charlotte Tilbury partnered with Instamedia to create a fully enclosed photo booth experience for their official launch event in Malaysia. This luxury beauty activation featured exclusive A3 newspaper-style prints, animated launch-themed stickers, and instant QR downloads, reflecting the brand signature glamour and the event Broadway-inspired aesthetic. Project Challenge: Charlotte Tilbury needed a standout photo booth activation for their official Malaysia launch that would capture the brand essence of glamour and sophistication while creating memorable keepsakes for guests. Traditional photo booths offered standard print sizes that lacked impact, and most solutions could not deliver the oversized newspaper-style prints that would make the activation truly special. They needed a solution that combined luxury aesthetics, custom print formats, and seamless digital sharing to create lasting brand impressions that resonated with beauty industry professionals and influencers attending the launch event. Solution Approach: Instamedia developed a fully enclosed photo booth featuring custom Broadway-themed branding, animated launch-themed stickers, and exclusive A3 newspaper-sized prints. Guests customized their photos with animated stickers that matched the launch theme, received oversized prints as keepsakes, and accessed digital copies instantly via QR code scanning. The solution combined premium aesthetics with practical functionality, enabling instant sharing while creating physical mementos that guests would treasure, maximizing brand recall and social media amplification. Key Technologies: IN:FRAME™ Photo Booth Platform (fully enclosed photo booth system with custom branding capabilities), A3 Newspaper Print Technology (exclusive large format printing system for oversized keepsakes), Animated Sticker Overlay System (custom launch-themed stickers with motion effects), QR Code Instant Download System (seamless digital sharing without app downloads), DSLR-Grade Image Quality (professional photography output with multiple export formats including 4K, high-res animated GIFs and still images).

Custom wrap, curtain and branded UI perfectly match the theme, maximizing brand resonance.
Oversized prints grab attention and boost keepsake value.
Animated stickers overlay photos; grid records playful behind-the-scenes moments.
Scan to instantly receive and share digital copies.














📘 Project Quick Summary
Charlotte Tilbury partnered with Instamedia to create a fully enclosed photo booth experience for their official launch event in Malaysia. This luxury beauty activation featured exclusive A3 newspaper-style prints, animated launch-themed stickers, and instant QR downloads, reflecting the brand signature glamour and the event Broadway-inspired aesthetic.
A fully enclosed photo booth experience developed for Charlotte Tilbury official launch event in Malaysia, featuring exclusive A3 newspaper-style prints, animated launch-themed stickers, and instant QR downloads. The activation combined luxury aesthetics with practical functionality, enabling guests to customize photos with animated stickers matching the Broadway-inspired launch theme, receive oversized newspaper-sized prints as keepsakes, and access digital copies instantly via QR code scanning. Powered by IN:FRAME™ technology, the solution created lasting brand impressions through premium print formats and seamless digital sharing, maximizing brand recall and social media amplification for the luxury beauty brand launch.
💄 Charlotte Tilbury Official Launch Event, Malaysia
Luxury beauty brand launch event featuring Broadway-inspired aesthetic. Photo booth activation engaging beauty industry professionals, influencers, and brand ambassadors with exclusive A3 newspaper-style prints and animated sticker customization.
An A3 newspaper-style print photo booth is a premium photo booth experience that produces oversized prints in newspaper format, creating unique keepsakes that stand out from standard photo booth outputs. For Charlotte Tilbury launch event, Instamedia developed a fully enclosed photo booth featuring exclusive A3 newspaper-sized prints that guests received as physical mementos. These oversized prints grab attention, boost keepsake value, and create memorable brand impressions that guests treasure long after the event. The newspaper format adds a distinctive touch that aligns with luxury brand aesthetics, making the activation truly special compared to traditional photo booth experiences.
Animated stickers overlay photos with motion effects and custom graphics that match event themes or brand aesthetics. For Charlotte Tilbury launch, Instamedia created launch-themed animated stickers that guests could apply to their photos, adding playful elements that matched the Broadway-inspired event aesthetic. The sticker system allows real-time customization during the photo capture process, enabling guests to preview and select stickers before finalizing their photos. Animated stickers create dynamic visual interest, enhance brand recall, and make photos more shareable on social media platforms, maximizing engagement and brand amplification for luxury beauty activations.
Oversized prints create premium keepsakes that guests value and display, extending brand exposure beyond the event and creating lasting brand impressions. For Charlotte Tilbury launch, A3 newspaper-style prints served as physical mementos that guests would treasure, ensuring the brand remained visible in homes and offices long after the event concluded. Large format prints also grab attention during the event, creating visual impact that draws other guests to the activation and generates buzz around the booth. The premium print size aligns with luxury brand positioning, reinforcing quality and sophistication while creating memorable experiences that differentiate the activation from standard photo booth offerings.
The A3 newspaper print photo booth is powered by IN:FRAME™ Photo Booth Platform, Instamedia proprietary fully enclosed photo booth system with custom branding capabilities. The platform includes A3 Newspaper Print Technology for exclusive large format printing, Animated Sticker Overlay System for custom launch-themed stickers with motion effects, QR Code Instant Download System for seamless digital sharing without app downloads, and DSLR-Grade Image Quality for professional photography output with multiple export formats including 4K, high-res animated GIFs and still images. This technology combination enables luxury brands to deliver premium photo experiences with custom print formats, branded aesthetics, and seamless digital integration that maximizes both physical and digital brand amplification.
Absolutely. The IN:FRAME™ platform is fully customizable for different brand aesthetics, event themes, and creative requirements. For Charlotte Tilbury launch, Instamedia developed custom Broadway-themed branding including custom wrap, curtain, and branded UI that perfectly matched the event aesthetic. The system supports unique print sizes, custom sticker designs, branded backdrops, and tailored user interfaces that align with brand guidelines and event objectives. Whether for luxury beauty launches, corporate events, or consumer activations, the photo booth platform scales easily and adapts to different brand identities, ensuring consistent yet customized experiences that maximize brand resonance and guest engagement across diverse event types.
QR code instant download enables guests to access digital copies of their photos immediately after capture without requiring app downloads or account creation. After taking photos in the booth, guests receive a QR code printed on their physical print or displayed on the booth screen. Scanning the QR code with any smartphone camera opens a browser-based download page where guests can instantly access and share their digital photos. This seamless process eliminates friction barriers, enables instant social media sharing, and ensures guests leave with both physical keepsakes and digital copies for online sharing. The system works across all smartphone operating systems and devices, ensuring universal compatibility and maximizing accessibility for luxury brand activations.
Photo booth print sizes can be customized based on event requirements and brand objectives. Standard sizes include 2x6 inch strips, 4x6 inch prints, and 6x8 inch formats, while premium options include A3 newspaper-style prints, A4 formats, and custom oversized sizes. For Charlotte Tilbury launch, Instamedia delivered exclusive A3 newspaper-style prints that created standout keepsakes. The IN:FRAME™ platform supports unique print sizes and setups, adapting seamlessly to creative visions without compromises. System flexibility enables brands to choose print formats that align with event themes, brand positioning, and guest expectations, ensuring optimal impact and keepsake value for luxury activations.
Fully enclosed photo booths provide privacy, premium aesthetics, and enhanced branding opportunities that align with luxury event requirements. The enclosed design creates an intimate experience that makes guests feel special, while custom wraps and curtains enable complete brand immersion that matches event themes and brand aesthetics. For Charlotte Tilbury launch, the fully enclosed design supported Broadway-themed branding that reinforced the event aesthetic and created a cohesive brand experience. Enclosed booths also provide better lighting control, reduce ambient noise, and create a dedicated space that enhances the photo-taking experience, making them ideal for luxury brand activations where premium aesthetics and brand consistency are essential.
Ready for Your Luxury Photo Booth Experience?
Fully enclosed photo booth powered by IN:FRAME™. A3 newspaper-style prints. Animated stickers. Instant QR downloads. Perfect for luxury brand launches and beauty activations.
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