Brand activations in Malaysia and Singapore since 2012
Brand Activation Agency Malaysia: Booths, Games and AR We Build Ourselves
Instamedia plans, builds and runs brand activations for roadshows, product launches, store openings, annual dinners and exhibitions. Photo booths, interactive games, AR and VR, all made in our Kuala Lumpur studio and run on the day by our own crew.
WhatsApp Us Your Event Date See Our WorkClients
Brands We Have Activated
Also Oreo, Samsung, Disney+, Charlotte Tilbury, Victoria's Secret, Tommy Hilfiger, Puma, Leapmotor and Suria KLCC. Every name here links to real work in our projects.
What we do
Brand Activations We Build and Run
Four kinds of activation, each from a real Instamedia project, with the numbers the brand saw.
On-Ground and Roadshow Activations
Mall roadshows and pop-ups that travel. Samsung's Galaxy Z booth used three folded Galaxy Z Fold phones as its cameras and printed 2,292 photos over 25 days across 6 malls. See the roadshow.
Product Launch Activations
Launch gimmicks built around the product. At the Tiger Soju launch, guests sliced fruit with their bare hands in a body-tracking AR game, with 100 percent merch redemption. See the launch.
Retail and Store Opening Activations
Openings that pull a crowd into the store. Tommy Hilfiger opened at The Gardens Mall with a VR viewfinder we built into a binocular-style viewer on a steel pedestal. See the opening.
Event, Conference and Exhibition Activations
Games and booths that give guests a reason to stop. At a Huawei executive conference, 1,378 executives played our 3D train game in 3 hours. See the conference game.
Occasions
Occasions We Cover All Year
Annual Dinners and D&D
Themed booths and games for the company night, like the glass video booth at Maybank Group Awards Night. See our annual dinner theme ideas.
Roadshows and Mall Activations
Multi-mall and multi-week runs with one team and one report, like Samsung across 6 malls and Oreo at Sunway Pyramid.
Product Launches and Grand Openings
A launch gimmick that puts the product in guests' hands. See our product launch gimmick ideas.
Exhibitions and Conferences
Booth traffic and lead capture for expos, trade fairs and congresses. See our exhibition booth ideas.
Chinese New Year, Raya and Deepavali
Festive frames, calligraphy and AR games timed to the season. See our CNY activation ideas and the Hari Raya AI photo booth.
Christmas and Year-End
Festive AI portraits and mall campaigns for the busiest weeks of the year. See the Christmas AI photo booth.
Packages and prices
How Much Does a Brand Activation Cost in Malaysia?
Three ways in, with what is included. Every quote is built on your brief.
Instabox from RM3,500, AI photo booth from RM4,500 and the enclosed Instabooth 2.0 from RM5,800 a day.
- Branded to your campaign
- On-site operator and technical support
- Instant prints and QR download
- Report on capture rate, dwell time and share rate
Branded games from our library from RM6,300, and AR or VR experiences from RM8,000.
- The game set in your brand's world
- Leads and scores sent to your CRM
- On-site crew, or online hosting with no hardware
- Report on plays, completions, leads and time spent
Custom IN:FRAME™ booth formats from RM8,000 to RM25,000, and fully custom IMX Bespoke™ builds from RM25,000.
- Designed for one campaign
- AI, AR and hardware integrated
- Lead time 2 to 6 weeks for built structures
Singapore activations are quoted in SGD, all in, from S$1,200 for an Instabox. Booth setup within 30 minutes of Kuala Lumpur carries no extra travel charge, and Penang and Johor Bahru run on brief with a 3-week lead time.
Why Instamedia
Why Brands Choose Instamedia
Built In-House
Booths, games, AR and the software behind them are made by our own team in Kuala Lumpur, so the activation fits your campaign instead of a supplier's catalogue.
Numbers You Can Report
Live analytics during the event, leads sent to your CRM, and a report afterwards with the numbers your boss will ask for.
One Team, Brief to Event Day
The people who build your activation are the people who set it up and run it on the day.
14 Years of Activations
More than 6,000 activations since 2012, including 1,625 in the last three years.
Fast When It Matters
Software features such as AI styles, overlays and game skins are ready in 48 to 72 hours. Built structures take 2 to 6 weeks.
Malaysia and Singapore
One studio in Kuala Lumpur, activations across Malaysia and in Singapore, with Singapore prices quoted all in.
"They are not just 'a' photobooth, but a very professional one-stop solution company. Their expertise and quality are priceless."
Norman LimCountry Manager, Haier"Setup was completed on time, and the two service staff present were incredibly helpful."
Kinsley LaiMarketing Lead, JD Sports"Very dedicated team that works tirelessly to deliver great engagement and customer experiences."
Pria DharsniActivation Executive, Leapmotor"Exceeded our expectations."
Iman AtiraStarhill GalleryProof
Brand Activations We Have Delivered
Every photo below comes from a real Instamedia project.
A 360-degree AR reveal of designer apparel, controlled by hand gestures. 2,673 people in 4 days.
An Instabox with live analytics for Chinese New Year. 12,607 photos printed over 34 days.
Guests drew on glass while a camera recorded the video, replayed on the LED screen. 396 videos in 6 hours.
The enclosed Instabooth at Sunway Pyramid. 4,222 photos printed in 7 days.
Guests sat in the car over an LED floor for a top-down photo. 1,091 prints, with 96% downloaded.
A quiz on a 55-inch kiosk with a live leaderboard at KLCC Convention Centre. 142 medical professionals over 3 days.
How it works
How a Brand Activation Works With Us
WhatsApp us the occasion, date, venue and guest count. A sentence is enough to start.
We come back with a recommended activation and a real number, usually within one working day.
Software features in 48 to 72 hours, built structures in 2 to 6 weeks, designed with you from the brief.
Our crew delivers, sets up and runs the activation for the whole event window.
Cloud gallery within 24 hours and a performance report with the numbers from the day.
Want to see more before you brief us? Browse our projects or WhatsApp 012-661 6973.