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IN:Frame - Instabox

Full Gen-AI Photo Booth

Gatsby's Hairstyling Event

Full-gen hairstyle swaps in seconds.
1,263
Print Out
4
Days
AI
Photo / Video

To promote Gatsby’s men’s hairstyling collection, Instamedia developed an AI-powered photo booth that instantly reimagined each guest’s hairstyle based on their selected product. Real-time hair transformations paired with branded frames created shareable, eye-catching content that showcased the product’s effect before purchase. The activation offered an egnaging and convincing try-before-you-buy experience, reinforcing Gatsby’s brand identity.

Mobile screens showing Leica custom interactive quiz interface, powered by Instamedia IMX Engine™ for brand activation events.

Branded Experience

Custom wrap and branded UI perfectly match the brand corporate identity, maximizing brand resonance.

Real-Time AI Styling

Cloud-accelerated model renders different fresh hairstyles under seconds, keeping guests engaged without idle waiting.

Customisation

Guests can choose from different Gatsby products to generate different hairstyles for personalized, share-ready prints.

QR Downloads

Unique QR codes deliver images on-site, streamlining sharing.

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