
Project Challenge: OCBC needed an innovative activation for MyFinTech Week 2025 that would position them as a technology-forward fintech leader while creating highly shareable moments. The challenge was integrating the viral "doll-in-a-box" trend with fintech branding, ensuring every guest received personalized AI character transformations with custom name integration, and delivering instant results that encouraged social sharing. Solution Approach: We deployed our custom-built IN:FRAME™ AI Toy Box photobooth system combining AI character generation with collectible box design aesthetics. Guests input their names via touchscreen, posed for instant photo capture, and watched as our AI technology transformed them into personalized futuristic characters positioned inside branded collectible-style boxes. Each output featured OCBC branding and custom name integration, creating unique digital collectibles that guests immediately shared across social platforms. Key Technologies: IN:FRAME™ AI Character Generation Engine, Custom Collectible Box Design System, Real-Time Name Personalization Integration, Cloud-Accelerated AI Rendering Pipeline, QR Code Instant Download Platform, Social Media Tracking & Analytics Dashboard, Brand Compliance Verification System. The activation transformed 211 guests across 3 days with 100% AI success rate and generated 1,500+ organic social shares, amplifying OCBC brand messaging across fintech communities.

Custom exterior wrap, photo frame and UI perfectly matches the brand's visual identity.
AI generates personalized character portraits in seconds.
Participants could input their names for instant intergration into the design
Scan to instantly receive and share digital copies without the hassle of e-mails and manual links required.














📘 Project Quick Summary
OCBC partnered with Instamedia to bring the viral "doll-in-a-box" trend to fintech. Guests posed for a photo, got instantly transformed into personalized AI characters inside collectible box designs with their names, and scanned QR codes to download. A fully branded, immersive AI activation that turned attendees into brand ambassadors.
The AI Doll-in-a-Box is a next-generation photo booth experience combining the viral "doll-in-a-box" trend with cutting-edge IN:FRAME™ AI character generation. Guests pose for a photo, and our AI instantly transforms them into personalized, futuristic characters positioned inside a collectible-style box design. Each output includes custom name integration and brand branding. The result is a highly shareable, immersive experience that feels like stepping into a digital collectible—perfect for fintech, lifestyle, and tech-forward brands looking to stand out at events.
1️⃣ Input Name & Pose
Guest inputs their name via touchscreen. They approach the camera and strike their pose. Real-time preview guides composition. Instant capture in 4K resolution. Professional lighting ensures perfect capture.
2️⃣ AI Character Generation
IN:FRAME™ AI instantly processes the photo and generates a personalized futuristic character. AI trained on diverse facial features for accurate rendering. Character matches guest's appearance with stylized fintech aesthetic. Name automatically integrated into design.
3️⃣ Scan & Download
Guest views final character inside collectible box design on display. Unique QR code generated instantly. Guest scans to download 4K digital copy immediately. Share directly to Instagram, TikTok, WhatsApp. OCBC branding visible on every output.
🎨 Viral Trend Integration
Standard photo booths print static images. The doll-in-a-box trend is inherently shareable and trending. Our IN:FRAME™ AI implementation makes every guest feel like they're part of a viral moment, dramatically increasing social sharing and brand reach.
🤖 Advanced AI Personalization
Standard booths apply filters. Our IN:FRAME™ AI generates entirely new characters that look like the guest but in a completely different artistic style. Combined with custom name integration, it's a personalized transformation—not a filter.
💼 Fintech Brand Authority
Standard photo booths feel generic. The AI doll-in-a-box positions OCBC as innovative and tech-forward. It's a direct, experiential statement: "We understand cutting-edge technology, and we're bringing it to fintech innovation."
📱 Instant Sharing + Brand Presence
QR downloads are instant—guests get their image in seconds, not emails days later. Every digital share includes OCBC branding. Amplified word-of-mouth and organic social reach because guests want to post immediately.
MyFinTech Week 2025
Kuala Lumpur, Malaysia
Face-swap filters replace your face with a predefined character. Our IN:FRAME™ AI doll-in-a-box generates entirely new character designs inspired by your appearance, facial features, and expressions. It's character generation, not face replacement. Combined with the collectible box design and custom name integration, it's a completely unique, personalized digital collectible—not a filter effect.
Guests input their name via the touchscreen interface before posing. The name is then rendered into the final character design—prominently displayed on the collectible box, the character's clothing, or integrated into the composition. The personalization creates emotional connection and transforms a generic experience into a memorable, personalized keepsake guests want to share immediately.
Yes. We customize the AI character generation style for each brand. For OCBC's MyFinTech activation, the AI was trained to generate futuristic, tech-forward character aesthetics aligned with fintech innovation—sharp lines, digital styling, modern aesthetics. This positions OCBC as a technology leader. For other brands, we customize the character style: luxury brands get sophisticated aesthetics, youth brands get playful styles, etc.
IN:FRAME™ AI achieved 100% success rate at OCBC MyFinTech 2025. Every guest received a generated character. If guests want alternative versions, we can generate multiple character styles in real-time. Guests can approve their favorite version before QR code generation and download. No failed captures, no wasted time, no frustrated guests.
The collectible box design is fully customizable for each brand. For OCBC, the box featured fintech-inspired design, OCBC branding, and premium aesthetics. The box frame is designed to showcase the AI character as if they're a collectible inside an exclusive product packaging. This makes every output feel premium and exclusive—not a standard photo booth print.
After the AI character is generated and approved, a unique QR code is displayed on screen. Guest scans with their phone and instantly receives a download link to their 4K digital file. No email needed, no waiting, no manual processes. Guests download and share to Instagram, TikTok, WhatsApp immediately. OCBC branding is watermarked on every digital share.
Yes. Each QR code is unique and trackable. We monitor downloads, share counts, and social media amplification. At OCBC MyFinTech 2025, guests generated 1,500+ social shares organically. Every share includes OCBC branding and fintech event hashtags. Perfect for measuring event ROI and brand amplification across social channels.
From photo capture to AI character generation and QR code display: approximately 8-12 seconds. Guests don't wait in long queues. They pose, watch the magic happen on screen, approve their character, and scan the QR code. Fast turnaround keeps the line moving at high-traffic fintech events and maximizes guest throughput.
Yes. We can offer 2-3 character style options (e.g., "Futuristic," "Cyberpunk," "Digital Art") and let guests choose their preferred aesthetic before generation. Each style maintains the personalization and guest likeness while offering creative variety. This increases engagement and encourages guests to visit the booth multiple times.
The IN:FRAME™ system is fully scalable. We deployed single booths at OCBC MyFinTech 2025. For larger events or multi-city roadshows, we can deploy multiple synchronized booths, each with independent AI processing, all tracked on a central dashboard. Real-time monitoring, brand compliance verification, and performance metrics across all locations.
IN:FRAME™ AI is trained on diverse facial features for accurate rendering across all demographics. We use professional lighting and camera positioning to ensure the best capture quality. The generated character will be recognizably inspired by the guest's appearance, expression, and unique features. 100% success rate at OCBC proves the system works across diverse audiences.
Ready for Your AI Character Activation?
Custom AI doll-in-a-box photobooth powered by IN:FRAME™. Personalized character generation. Instant QR downloads. Viral sharing. Brand amplification. 100% guest satisfaction.
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